THE Austin Photographers Blog

Original photography helps to establish your company's brand identity and personality. By using your own unique images, you can convey the values and culture of your company in a way that stock photos cannot.
Original photography can help to differentiate your company from competitors. With so many businesses using stock photos, using original photography can help your website stand out and be more memorable to visitors.
Original photography is more authentic and credible. Stock photos often feel impersonal and inauthentic, whereas original photos give your website a more genuine and trustworthy feel.
Original photography allows you to showcase your products and services in a more accurate and engaging way. Stock photos are often generic and may not accurately represent your offerings.
Original photography allows you to showcase your company's unique perspective and voice. By using your own images, you can tell your company's story in a more authentic and compelling way.
Original photography can help to build a sense of trust and credibility with visitors to your website. Using your own images shows that you are transparent and willing to put yourself out there, which can help to build trust with potential customers.
Original photography can be used to highlight specific aspects of your business. For example, you can use images of your team, your office, or your products to give visitors a behind-the-scenes look at your company.
Original photography can be used to showcase your company's achievements and milestones. This can be especially effective for businesses that have won awards or have been featured in the media.
Original photography allows you to fully customize your website's visual aesthetic. With stock photos, you are limited to the available options, whereas with original photos, you have complete control over the look and feel of your website.
Original photography can be used to create a strong emotional connection with your audience. By using images that are emotive and meaningful, you can create a deeper connection with visitors to your website.